Day: November 16, 2023

By now, you must already know that every woman should own at least one little black dress. Why? Because they are elegant, slimming, versatile, timeless and don’t need to be dry-cleaned that often. And, for some reason, everything looks more expensive when it’s black!

As we pass the mid-century mark, women still want to look alluring, but sometimes showing too much skin can come off as tacky or trying too hard. It’s best to focus on your favorite physical feature, whether it’s your shapely legs, long neck, sexy shoulders, toned arms, generous cleavage or hourglass proportions — and to keep the spotlight there.

You don’t need to be all covered up. In fact, showing some skin somewhere is more flattering than showing none. And if you choose your black dress wisely and accessorize strategically, I guarantee you will look and feel great for any upcoming occasion.

With the holidays fast approaching, this is the perfect time to shop for the perfect LBD. So, let’s go find yours!

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Pleated Halter Midi Dress; Oversized-Fit Wool T-Shirt Dress in Black; Plus Size Sheer Sleeve Dress in Black

(Left to right) Pleated Halter Midi Dress in Black ($160 whitehouseblackmarket.com); Oversized-Fit Wool T-Shirt Dress in Black ($135, cos.com); Plus Size Sheer Sleeve Dress in Black ($158, karenkane.com)


A right to bare arms

If you love your arms, perhaps you are comfortable going sleeveless? If so, keep the length of your dress at or below the knee to keep the focus on your upper body. Another nice option is a bracelet- or half-sleeved dress. I don’t know any woman who worries about displaying her forearms or wrists! And let’s not forget the magic of a sheer sleeve. Showing just a hint of skin can be as seductive as completely baring arms.

Pleated Halter Midi Dress in Black ($160 whitehouseblackmarket.com)

Oversized-Fit Wool T-Shirt Dress

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Pinterest – the popular social media platform is used extensively as a clean canvas by users for its visuals and aesthetics. Users have the creative opportunity to curate outfits, renovate a living space, find recipes, and add these pins to their board. This allows brands to utilise the significance of the visual aspect and showcase their products.

In 2021, the platform reported that the number of pinners engaging with shopping surfaces grew over 20% both quarter-over-quarter and year-over-year in Q4 of 2021. What’s more, 80% of Pinterest users have discovered, or plan to discover, a new brand or product on the platform. 

Considering, that it adds to the online shopping experience, major Indian brands still shy away from creating a niche for themselves despite the ability to reach over 445 million monthly active users for massive growth. We highlight a few Indian brands using Pinterest to reach out to the younger generation and drive engagement.


Suta has been attempting to introduce the beauty of Indian apparel to the younger generation. The brand has a robust 50 thousand followers on the platform. The brand’s strategy relies on showcasing its product while explaining the history behind the garment-making process which informs customers about the brand, brings the brand and audience closer and drives audience engagement.




Nykaa, apart from being a makeup commerce giant also enjoys 80 thousand followers. On Pinterest, 91% of beauty searches are unbranded. Nykaa bridges the information gap by fulfilling the need for tips on skincare, makeup, and beauty-related topics on the platform. Both the brand and the platform have a relatively younger audience. The e-commerce giant makes use of that by establishing itself with a variety of aesthetically pleasing content.






Mojarto displays original Indian paintings, prints, and sculptures on Pinterest with a heavy

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It was a more physical world, though we thought it quite advanced. There seemed nothing “terrestrial” about twisting a radio knob to some eccentric decimal point, dialling static into song. In the summer of 1985, we all knew someone, usually an older sibling, who owned a portable, cassette-playing stereo. The rest of us remained stuck catching Top Forty countdowns on AM radio, or playing, on our parents’ imperial turntables, the one or two LPs in our possession. Increasingly, we listened to music by watching it on TV, our dance parties often overseen by a strutting, tattered sprite who wore bangles like opera gloves and held the camera’s gaze with her entire being, as though locked in a dare she was not going to lose.

I liked her best in motion: the jut of her chin as she spun to a stop, the drag of her foot through a grapevine step. Something important seemed bound up in this vision, beaconlike but elusive, forever disappearing around a corner up ahead. I prized the “Like a Virgin” LP I received for my birthday, the adults involved having apparently thought little of giving the record to a Catholic girl who was, if anything, overfamiliar with talk of virgins and of being like at least one of them. In regular living-room sessions, I twirled and stretched before the hi-fi altar, arching toward God knew what, flashing on how doing my best Madonna might resemble discovering a radical style of my own, the curious fission of moving in time.

That year, I delivered the “Madonna: Why She’s Hot” issue of Time to my father with the same air of triumph that swirled about him an hour later, as he quoted its comparison of her voice to “Minnie Mouse on helium,” a line he liked so much

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